Website Launch Checklist

Everything to check before and immediately after going live.

Checklist steps

  1. Proofread all content

    Copy, links, images and contact details.

  2. Set titles, descriptions and canonicals

    Unique on every page. No placeholder text.

  3. Submit sitemap and check robots.txt

    Ensure staging noindex rules are removed.

  4. Install analytics and conversion tracking

    Verify events fire on key actions.

  5. Test performance and Core Web Vitals

    Mobile first. Compress images and defer scripts.

  6. Run an accessibility pass

    Contrast, alt text, keyboard navigation and labels.

  7. Check legal pages and cookie consent

    Privacy, terms and consent banner behaviour.

  8. Cut over DNS and verify SSL

    Lower TTL first. Confirm redirects and HTTPS.

Frequently asked questions

How long does this take?

Around 290 minutes end to end once the team knows the steps. Times per step are listed above.

Can I edit this checklist?

Yes. Save it to LemPlates and you can add, remove or reorder steps, assign owners and set due dates.

How often should this be run?

Run it every time the process happens and review the steps at least every six months.